real simple pop up store, bryant park. on Flickr.Real Simple Magazine has a pop-up store over in Bryant Park overlooking the ice skating rink. Good thing I ventured over there last night, since it was closing at the end of the night. It was definitely worth a look, even though I didn’t get anything. There was a DJ spinning, a makeover station from L’Oreal, goods from Vera Bradley and The North Face, tons of books and gadgets. Pop-up stores have become kind of a given in the city - lots of great promo tie-ins mixed in with a great branded shopping experience can totally make customers true-blue believers & loyalists.
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real simple pop up store, bryant park. on Flickr.

Real Simple Magazine has a pop-up store over in Bryant Park overlooking the ice skating rink. Good thing I ventured over there last night, since it was closing at the end of the night. It was definitely worth a look, even though I didn’t get anything. There was a DJ spinning, a makeover station from L’Oreal, goods from Vera Bradley and The North Face, tons of books and gadgets.

Pop-up stores have become kind of a given in the city - lots of great promo tie-ins mixed in with a great branded shopping experience can totally make customers true-blue believers & loyalists.