real simple pop up store, bryant park. on Flickr.Real Simple Magazine has a pop-up store over in Bryant Park overlooking the ice skating rink. Good thing I ventured over there last night, since it was closing at the end of the night. It was definitely worth a look, even though I didn’t get anything. There was a DJ spinning, a makeover station from L’Oreal, goods from Vera Bradley and The North Face, tons of books and gadgets. Pop-up stores have become kind of a given in the city - lots of great promo tie-ins mixed in with a great branded shopping experience can totally make customers true-blue believers & loyalists.
Pop-upView Separately

real simple pop up store, bryant park. on Flickr.

Real Simple Magazine has a pop-up store over in Bryant Park overlooking the ice skating rink. Good thing I ventured over there last night, since it was closing at the end of the night. It was definitely worth a look, even though I didn’t get anything. There was a DJ spinning, a makeover station from L’Oreal, goods from Vera Bradley and The North Face, tons of books and gadgets.

Pop-up stores have become kind of a given in the city - lots of great promo tie-ins mixed in with a great branded shopping experience can totally make customers true-blue believers & loyalists.

it’s already come and gone. 42nd + 6th. on Flickr.Almost two weeks ago was the frenzy that was the Missoni for Target collection. 2 weeks ago today, the pop-up store on 42nd + 6th opened up for Fashion’s Night Out, faithfully located where the tents once stood, at Bryant Park (all the fashion madness has since been moved to Lincoln Center). It was open for just that weekend, but the branding still remains.
Pop-upView Separately

it’s already come and gone. 42nd + 6th. on Flickr.

Almost two weeks ago was the frenzy that was the Missoni for Target collection. 2 weeks ago today, the pop-up store on 42nd + 6th opened up for Fashion’s Night Out, faithfully located where the tents once stood, at Bryant Park (all the fashion madness has since been moved to Lincoln Center). It was open for just that weekend, but the branding still remains.